RECENT PRESS

Tanner has developed a systematic, relationship-first approach to creator partnerships that consistently delivers strong ROI—without relying on massive budgets. Drawing on his dual experience as a banker and podcast creator, Winterhof teaches companies to prioritize long-term value, authentic engagement, and streamlined communication. His strategies—from VIP creator treatment to user-generated content activation—empower both small and large brands to build trust-based partner

Tanner Winterhof, co-host of Farm4Profit, has developed a relationship-first influencer marketing framework that consistently outperforms traditional campaigns—often on a fraction of the budget. Drawing from his experience building a top agricultural podcast and partnering with legacy brands, Winterhof emphasizes authenticity, extended partnerships, and creative strategies like “aspirational advertising” and user-generated content. His consulting approach empowers companies o

Tanner Winterhof didn’t follow traditional media playbooks when launching Farm4Profit—he built an agricultural media empire through relationship-first thinking, aspirational ads, and crisis-driven content. From grassroots conferences to a custom podcast studio and partnerships with legacy brands, Winterhof’s journey from banker to media leader reveals how counterintuitive strategies like unpaid ads and hyper-personalized guest prep can drive explosive growth. His story offers

Tanner Winterhof didn’t set out to become an influencer marketing expert—but his transition from ag banker to Farm4Profit co-host has made him one. With over 500 podcast episodes, 425K+ followers, and zero paid guests, he’s redefined how brands can partner with creators. Through long-term relationships, exclusive access, and unwavering authenticity, Winterhof offers a blueprint for brands—especially in agriculture—seeking real ROI from influencer marketing.

At the 2025 Farm Progress Show in Decatur, Illinois, Farm4Profit’s Tanner Winterhof demonstrated why in-person events remain crucial for agricultural content creators. While his podcast has achieved over 3 million downloads, it’s the live conversations—with figures like Zach Johnson, Kyle Kirkwood, and Lee Klancher—that reveal the true power of face-to-face storytelling. By blending digital influence with real-world connection, Winterhof isn’t just creating content—he’s build

In a lively crossover episode of the “93” podcast with host Mark Fahleson, Farm4Profit  co-host Tanner Winterhof went head-to-head with Nebraska Governor Jim Pillen in a spirited exchange that blended humor with heartland pride. From football tailgates to corn yields, the conversation highlighted the friendly—but fierce—agricultural rivalry between Iowa and Nebraska, offering listeners an entertaining look at both states’ unique contributions to American farming.

In one of Farm4Profit’s most impactful episodes to date, co-host Tanner Winterhof tackled a topic too often ignored in agriculture: mental health. Released during Mental Health Awareness Month, the May episode featured expert insights from Purdue University Extension and opened the door to a much-needed dialogue about the pressures farmers face—highlighting emotional well-being as a crucial part of long-term sustainability in the ag industry.

At a time when most content is tailored to algorithms, Farm4Profit  stands out by putting its audience first. Co-hosted by Tanner...

Just five years ago, six farming podcasts drew over 100,000 monthly listeners. Today, only half remain at that level—with Farm4Profit...

Tanner Winterhof has quickly become a leading figure in the world of agricultural media. What started as a purposeful career step has...

Across the American heartland, agriculture is undergoing a quiet revolution—where cutting-edge tech, sustainable practices, and business...

AGWARRIRORS.CA -- March 7th, 2025 Tanner Winterhof & Corey Hillebo joined the NGWA Warriors Podcast for Episode 35 to discuss the current...

DAILYIOWAN.COM -- February 17th, 2025 Ask anyone who’s attended an ag trade show before and they’ll tell you two things: there’s a lot to...

INTELLIGENTHQ.COM -- December 3rd, 2024 Podcasting has a unique quality: it’s both deeply personal and surprisingly collaborative. A host...

EPODCASTNETWORK.COM -- December 2024 Tanner Winterhof who launched Farm4Profit Media to lead the way in agriculture entertainment which...

SUBSTACK.COM -- January 22st, 2025 Over the past five years, TikTok has become a cultural and economic powerhouse. Its highly...

AGRICULTUREDIVE.COM -- January 28th, 2025 DES MOINES, Iowa — Winter is nature’s Sabbath, a pause in the relentless rhythm of planting and...

Podcasts have come a long way from being static, one-way broadcasts. Today, they are evolving into dynamic, interactive platforms where...

In this piece for Medium, Tanner Winterhof reflects on the inspiring journey of 9-year-old Jackson Laux, known as @JustAJacksonThing on...

Tanner Winterhof who launched Farm4Profit Media to lead the way in agriculture entertainment which allows farmers to learn from industry...